WitchTok- Liv Montpetit
Modern Witchcraft in the Digital Age The rise of WitchTok on social media platforms like TikTok has revealed a growing community of modern-day witches, reshaping ancient practices into an accessible, consumer-driven trend. I always assumed witchcraft was practiced on a limited scale in society, but my research into WitchTok revealed a vast and active community. Although witchcraft dates back to the 1400s across various cultures, the internet has provided a new platform for exploring these practices. Claire Jones, a reporter for BBC News, highlights how platforms like TikTok have made witchcraft more visible and accessible. The content on WitchTok includes live-streaming tutorials, educational videos, and insights into the lives of modern-day witches, appealing particularly to younger generations seeking identity and community. The size of the WitchTok community is especially surprising. The hashtag #WitchTok now has over 6.7 million posts, showcasing various interpretations and practic...
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